Back to blog
Marketing 19 June 2026 Evolock Team
How digital marketing actually drives business growth (no fluff)
Growth is a system. Here is the lean stack we deploy for startups doing zero to 1 crore ARR.
Most early-stage marketing budgets get burned on the wrong channels. We share the exact stack we deploy for B2B and B2C startups: positioning workshop, three-message landing page, programmatic SEO for long-tail capture, LinkedIn outbound for ICP penetration, performance creatives on Meta and Google, and lifecycle marketing via WhatsApp and email. We close with a 90-day plan and the four metrics that actually predict revenue: CAC, payback period, K-factor, and Net Dollar Retention.